• Skip to primary navigation
  • Skip to main content
  • Skip to primary sidebar

CUSTOMERAIDE

improve your category, brand & customer growth skills

  • ABOUT
    • CUSTOMERAIDE® RESOURCES
    • CUSTOMERAIDE® SKILLS
    • CUSTOMERAIDE® ROADMAP
    • FAQ
    • WHY CUSTOMERAIDE®?
    • CUSTOMERAIDE® FOR TEAMS
  • NEWS & VIEWS
  • HELP ON DEMAND
    • NEED EXTRA HELP?
    • SHOW LEARN SUPPORT
    • LEARNING PROGRAMMES
  • TO DO TODAY!
    • GETTING STARTED
    • CATEGORY DRIVER
    • BRAND BUILDER
    • ROUTE TO MARKET EXPERT
    • CHANNEL EXPERT
    • SHOPPER SAVVY
    • KNOW MY CUSTOMER
    • PRIORITISER
    • PLANNER
    • NUMBER CRUNCHER
    • REVENUE OPTIMISER
    • PARTNER
    • PRESENTER
    • NEGOTIATOR
    • NETWORKER
    • DISTRIBUTOR EXPERT
    • METRICS MARVEL
    • CREATIVE PROBLEM SOLVER
  • SIGN UP
  • CONTACT
  • MY ACCOUNT

How does CUSTOMERAIDE® improve your CPG category, brand and customer growth skills?

August 29, 2023 By Tracey Johnson

We believe that inspiration plus knowledge equals results!

You need the inspiration to identify unique growth opportunities and to create original and innovative solutions. CUSTOMERAIDE® expert tools, templates, online calculators and more, help to improve your analytical and creative thinking skills.

You also need the knowledge to get things done and the know-how to effectively develop and implement high growth strategies. CUSTOMERAIDE® expert quick dives, how tos, playbooks, learning programmes, videos and much more, help to improve your objectivity about what to believe; and critical thinking skills about what to do.

Inspiration plus knowledge equals results – so you deliver growth and profit. We exist to help you achieve category and brand growth with your customers, advance your career and develop your team.

CUSTOMERAIDE® also keeps you on track with the right skills and our strategic customer category planning roadmap. A toolkit to give you expert help, on the job, when you need it. And all the good stuff to improve your category, brand and customer growth skills!

Filed Under: News, News & Views

About Tracey Johnson

Sales and Marketing Mastermind at CUSTOMERAIDE® | Creative Director at Aide Online | Find me on LinkedIn or Twitter

Primary Sidebar

FOLLOW US

  • Facebook
  • Instagram
  • LinkedIn
  • Twitter
  • YouTube

SUBSCRIBE

Straight to your inbox every week!

* indicates required











QUICK LINKS

News
Opinion
Eye Spy’s
Inspiration

RECENT POSTS

  • The CUSTOMERAIDE® roadmap
  • How does CUSTOMERAIDE® improve your CPG category, brand and customer growth skills?
  • Packaging is the most powerful sales driver
  • How does the Ansoff Matrix help us find category growth opportunities with our customers?
  • Want to reduce and optimise your customer trade spend investment?
  • The importance of consistent customer branding
  • Trade Spend Top Tip #10 : Reduce spend for non compliance
  • Eye Spy! A category that’s easy to shop
  • Trade Spend Top Tip #9 : Focus on the right tactics to achieve our promotional objectives
  • Trade Spend Top Tip #8 : Reach more customer’s shoppers effectively, with fewer bigger events
  • Trade Spend Top Tip #7: Limit forward buying & levels of discounted stock being sold
  • How do you compete on price when everybody is competing on price?
  • Eye Spy! Product and route to market innovation
  • Trade Spend Top Tip #6 : Deliver high return on investment with the right tactics for non promoted sales
  • Trade Spend Top Tip #5 : Focus on distribution depth

Our mission is to help you grow your categories and brands with your customers. We're here for you, adding new resources everyday. Jump the CUSTOMERAIDE® queue and let us know what you need today!

GET IN TOUCH

  • Facebook
  • Instagram
  • LinkedIn
  • Twitter
  • YouTube

© CUSTOMERAIDE® All rights reserved. Website design by Aide Online

  • Help on Demand
  • Sign Up
  • Login / Logout
  • Privacy
  • Terms & Conditions