Are you an ambitious sales or marketing professional? Do you sell products or services to key customers, such as retailers? Do you work in a customer management, customer marketing or category role or plan to in the future? Get started today with a flexible CUSTOMERAIDE® membership which you can cancel anytime – and begin to deliver customer category and brand growth and profit, become your customer’s partner of choice, level up your skills and advance your career!
What’s on your ‘TO DO TODAY!’ list?
CUSTOMERAIDE® is built around you and what you need to know and do on the job.

CATEGORY DRIVER
Grow category revenue and profit with your Customer

CHANNEL EXPERT
Grow your and your Customer’s categories in profitable channels

PLANNER
Develop and implement strategically valuable Customer execution plans

PARTNER
Jointly create added value in a collaborative Customer relationship

NETWORKER
Engage profitably with effective Customer contact plans

PROBLEM SOLVER
Develop creative Customer insights and opportunities

BRAND BUILDER
Delight consumers at the point of consumption

SHOPPER SAVVY
Deliver great shopper experiences at the point of purchase

NUMBER CRUNCHER
Drive Customer profitability with financially astute recommendations and decisions

PRESENTER
Create and deliver compelling Customer presentations that stand out

DISTRIBUTOR EXPERT
Grow with Distributor partners

LEADER
Manage resources and lead passionate teams to deliver successful Customer results

ROUTE TO MARKET EXPERT
Get your brands to shoppers, wherever they are

KNOW MY CUSTOMER
Know your Customer’s business ambitions, strategy and performance drivers

REVENUE OPTIMISER
Maximise Customer revenue and trade spend effectiveness

NEGOTIATOR
Prepare and negotiate with Customers for fair win-win outcomes

METRICS MARVEL
Manage the right metrics for success

STRATEGIST
Identify growth opportunities and develop winning Customer strategy
Sign up to explore our free CUSTOMERAIDE® MEMBER ROADMAP
Are you ready to be the best Customer Manager today? Discover how CUSTOMERAIDE® helps you with all the essential steps to grow in your career and grow your categories and brands with your Customers.

CUSTOMERAIDE® Skills
Who do you need to be today to grow with your customers?

CUSTOMERAIDE® Roadmap Overview
How does CUSTOMERAIDE® help with what you need to be good at?

CUSTOMERAIDE® Help on Demand
Flexible expert help on demand hours, when you need it