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CUSTOMERAIDE®

CUSTOMERAIDE®

expert help, when you need it, to grow with your customers

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    • LEADER
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    • PLANNER
    • PRESENTER
    • NETWORKER
    • CHANNEL EXPERT
    • KNOW MY CUSTOMER
    • SHOPPER SAVVY
    • CATEGORY DRIVER
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CUSTOMERAIDE® CUSTOMER MANAGEMENT ROADMAP

You are here: Home / CUSTOMERAIDE® CUSTOMER MANAGEMENT ROADMAP

TO GROW WITH YOUR CUSTOMERS

The Customer Management know-how, processes & tasks you need to do well in order to grow with your Customers:

CUSTOMERAIDE® COMPETENCIES 

How we help you with the right competencies to develop your knowledge and skills & succeed in Customer Management:

CHANNEL, CATEGORY & SHOPPER INSIGHTS

What shopper based channels will we grow our categories in?

CHANNEL EXPERT

Grow your categories in profitable channels

CATEGORY DRIVER

Grow category revenue and profit

CUSTOMER INSIGHTS

What are the Customer growth opportunities?

KNOW MY CUSTOMER

Know what your Customer needs

CUSTOMER SEGMENTATION

Which Customers should we invest in for growth?

CUSTOMER ENGAGEMENT

How will we engage with priority Customers?

LEADER

Manage resources to drive success

CUSTOMER STRATEGY & PLANS

How will we make investment choices and grow our categories with Customers?

STRATEGIST

Develop winning strategy

PLANNER

Develop and implement the plan

NUMBER CRUNCHER

Drive profit with financial acumen

REVENUE OPTIMISER

Maximise revenue & trade spend investment

JOINT BUSINESS PLANNING

Are we jointly planning the right activity to grow?

PARTNER

Grow an added value relationship

CUSTOMER ACTION PLANNING

How will we execute our Customer strategy?

PRESENTER

Create and deliver compelling presentations

NEGOTIATOR

Negotiate for win-win outcomes

CUSTOMER CONTACT

What is the quality of our contact and Customer relationships?

NETWORKER

Develop profitable contact plans

CUSTOMER EXECUTION

How do we execute with excellence for our Customer’s shoppers?

SHOPPER SAVVY

Deliver great shopper experiences

CUSTOMER REVIEW

How did we do?

BRAND BUILDER

Delight consumers at the point of consumption

CREATIVE PROBLEM SOLVER

Develop winning insights and opportunities

➤ Read more about the CUSTOMERAIDE® Competencies

SUPERCHARGE YOUR CUSTOMER MANAGEMENT SKILLS

CUSTOMERAIDE® gives you expert Customer Management resources and on demand help. Pay as you go with flexible monthly membership and cancel anytime. It’s what you do between training courses!

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Tell us what you need today

Our mission is to help you grow with your Customers. We're here for you, adding new resources everyday. Jump the CUSTOMERAIDE® queue and let us know what you need today!

HOW CAN WE HELP YOU?

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