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Gain customer commitment with commercially attractive and persuasive presentations based on commercial insights and a proven storytelling approach.
You create compelling presentations that stand out because they’re commercially on-point and you deliver them with enthusiasm and clarity. No death by powerpoint or imagining your Customer in his or her underwear for you. You read, write and speak well. Most importantly, you listen well. Your Customer relationships are good. You are effective on the job because you rock in negotiations, meetings, presentations, elevators and airports.
What will I learn?
PROPOSITION
Turn insights into compelling propositions, focusing on the strongest customer benefits
STORY
Develop persuasive storytelling that sells using a proven successful storyboard approach
PRESENTATION
Deliver presentations that impress and gain customer commitment for your proposal